Recent Posts by Garrett Peters

 
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Understanding Walmart's On-Time, In-Full Mandate in Today's World

COVID-19 has shaped and affected every sector of business. When it comes to retail, panic buying has placed an enormous strain on supply chains and turned inventory management upside down.

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How Lifestyle Changes are Shaping Retail in the Age of COVID-19

According to Nielsen reports, shopper behavior is similar across many states despite varying guidelines for reopening businesses. Online shopping is still king with 50% more buyers each week compared to pre-COVID-19 levels. Click and collect is up by 84%, while home delivery is up by 47%. 

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13 Tips to Help You Prepare for Virtual Meetings

Virtual meetings are the new normal for people around the globe. Over the past few months, our team has learned a lot about preparing and executing a successful online conference call. Here's the most important thing to remember:

Be yourself! Showing people grace, keeping it casual, and being real with your attendees is far more impactful in the long run (even if you stumble during the meeting).

That being said, a little prep can help keep things on track for a smoother meeting.

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Four Long-Term Trends to Expect at Walmart After Covid-19

Some have called it the “Retail Apocalypse” others called it “Ugly March”, and soon, we’ll be hearing about “Hideous April” too. But there’s no denying that businesses, especially those in retail, were some of the hardest hit during this pandemic.

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What's Happening In-Store at Walmart and How Sellers Can Pivot for the Short Term

Since the start of the COVID-19 pandemic and the subsequent stay-at-home orders, shopping behavior has changed dramatically. Major retailers across the US have been shifting their strategies to meet demand and implementing new policies to help maintain public health.

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How COVID-19 has Impacted Shopping Behavior for Walmart

Retail and grocery might feel like the wild west these days. Shoppers scour the aisles for toilet paper, hand sanitizer, and household cleaning products. Customers book coveted time slots for pickup and delivery as soon as they appear. Restaurants sell groceries to locals.

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Quick Hits on How the Coronavirus Impact is Driving Traffic and Behavior at Walmart

Unless you’ve been off-grid the past few weeks, you know COVID-19 is here, and it’s having a significant impact on shopping behavior. Not only are consumers stocking up on products they normally would not buy, they’re facing product shortages and having to shop in different stores or seek out what they need online.

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Preparing for Your First Walmart or Sam's Club Meeting

Your first meeting with Walmart Inc. is a landmark moment for your brand. Make a strong impression and it could be a giant leap toward placing your products on Walmart or Sam’s Club shelves. On the other hand, if you can’t make a compelling case for your brand, it could be a blown opportunity that alters the course of your company’s growth trajectory.

Preparation is key. When you go to Walmart headquarters to make your pitch for your brand, you need to know exactly what you’re walking into. And when it comes to Walmart, you’re likely to find a different meeting environment than the one you’re used to.

With that in mind, here’s what you need to know to prepare a winning pitch to Walmart Inc.

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Challenger Brands Are Winning at Walmart—Here's How

Over the past few years, we’ve seen a recurring trend of consumers that are drawn to small, emerging, innovative brands rather than large legacy companies. Every consumer is different, of course, but the general feel is that small challenger brands offer advantages as a supplier that some larger brands simply can’t match.

This is great news for brands currently selling at Walmart, or looking to launch at Walmart for the first time. As an emerging challenger brand, your consumer goods can actually leverage your small outsider status to strengthen your pitch to retailers. 

Here’s what those challenger brands are doing to win the battle for space on Walmart shelves.

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5 Metrics Your Walmart Buyer Obsesses About

Most retailers develop their own approach to evaluating their sales success through performance metrics. When you start selling through Walmart, you don’t have to throw that analytics strategy away—but you do need to give priority to the metrics that Walmart buyers care about most.

Every supplier working with Walmart is evaluated with a scorecard that measures weekly, monthly, and quarterly sales, along with a bunch of other performance metrics. Those numbers will have a direct impact on your relationship with your buyer. 

It doesn’t matter if your own performance metrics tell a different story about your retail success: There are certain metrics for which Walmart buyers expect you to put up strong numbers. Here are five data points you can expect your buyer to obsess about.

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